bIO

Paez considered herself a creative woman, passionate, lover of nature, literature, and proud of her Mexican roots. She has a Bachelor of Business Administration degree from The Monterrey Institute of Technology and Higher Education, Mexico City campus (ITESM, CCM). During her time at the university she did an Internship in the biggest Spa in Latin America where she worked as consultant in Marketing between ITESM CCM and BIOSPHERA SPA. She was merited as a high performance student from The National Centre for the Evaluation of Higher Education (CENEVAL) in 2008. 

She has extensive experience in different areas as Marketing, Customer Service, Management and Quality Control that she got while working under pressure, building a career in the second biggest branch of Azteca Laboratories offering services and clinical tests. She was responsible for managing reward and loyalty programs, monitoring of internal action requests and developing preventive and remedial programs in Customer Service. Being a reliable and determined person helped to her to take her place as valuable member of the board in the same chain of laboratories. She worked with CEOS and consultants analysing different marketing plans and projects to launch into 21 other branches of the company.

Influenced by her family, and after being involved for a long time in the health system, she had started her MBA in Health Organizations at the University of La Salle, joining into LaSallian community. Tired of the unbalanced lifestyle in Mexico City, she discovered the holistic world, enrolling for one year training as a Holistic therapist. Immersed in this world view, she has added to her personal life Zen philosophy, organic food, and massage culture; subsequently she has incorporated this vision into her professional life.

She also founded and ran a medical centre with a shop selling organic products in the south area of Mexico City. During this time she worked in strategic planning and corporate image. She joined different farmers and artisans practicing organic agriculture to build a supply chain covering different areas around Mexico City, such as Veracruz, Estado de México, Oaxaca and Guanajuato. With the organic shop she provided an outlet for under privileged farmers to sell their organic products. It was through this that She realised her passion for supporting sustainable development and health. 

She participated in many conferences and spoke on behalf the Mexican Social Security Institute (the public health system) talking about the challenges to provide a better health system to rural areas. In 2012 she participated as speaker in ECOFEST, the most important festival for green products in Mexico in Tierra Madre Fest she imparted different workshops in favour of the environment and health. She has given different conferences such as: Organic agriculture: trend, style or necessity; Building new eating and consumption habits; Challenges in the Mexican Countryside, Woman role in the countryside etc.

She claimed in one of her last conferences in Mexico, "A company is not really important if you are comparing the real situation of Mexico in rural areas. Beyond the tight budget, limitations of the product, and the current challenges of organic agriculture, the most important for the development is providing the society with equality in gender, health and education in disconnected areas. The absence of policies and regulations, and corruption and squandering is a huge problem in every subject and everywhere in the world. 

Nowadays she writes for sustainable development, health and equality.